Cookie Policy

Last updated: 16 September 2025

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and provide information to website owners.

Cookies can be “persistent” or “session” cookies. Persistent cookies remain on your device when you go offline, while session cookies are deleted as soon as you close your web browser.

2. How We Use Cookies

SmartPublic uses cookies and similar tracking technologies for several purposes:

  • To enable certain functions of our website
  • To provide analytics and improve our services
  • To store your preferences
  • To enable personalization
  • For advertising and remarketing purposes

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Cookie NamePurposeDuration
cookie-consentStores user's cookie preferences1 year
session_idMaintains user sessionSession

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Firebase Analytics to track website usage.

Cookie NamePurposeDuration
_gaGoogle Analytics - distinguishes users2 years
_ga_*Google Analytics - maintains session state2 years
_gidGoogle Analytics - distinguishes users24 hours

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences and choices.

Cookie NamePurposeDuration
preselectInterestRemembers product interestSession
first_visit_dateRecords first visit datePersistent

3.4 Marketing Cookies

These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. We may use these cookies in the future for remarketing purposes.

Currently, we do not use marketing cookies. If we implement them in the future, we will update this policy and request your consent.

4. Third-Party Cookies

Some cookies on our website are set by third-party services that appear on our pages. These include:

  • Google/Firebase: For analytics and performance monitoring
  • CloudFlare: For content delivery and security (if applicable)

We do not control these third-party cookies, and you should refer to the relevant third party's privacy policy for more information.

5. Managing Cookies

5.1 Cookie Consent

When you first visit our website, you will see a cookie consent banner that allows you to accept or reject different categories of cookies. You can change your preferences at any time by clicking the “Cookie Settings” link in the footer of our website.

5.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to:

  • Notify you when you receive a cookie
  • Reject all cookies
  • Delete cookies that have already been set

Please note that rejecting or deleting essential cookies may impact the functionality of our website.

5.3 Browser Links

Here are links to cookie management instructions for popular browsers:

6. Do Not Track Signals

Some browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want to have your online activity tracked. Currently, our website does not respond to DNT signals, but we respect your cookie preferences set through our consent banner.

7. Cookies and Personal Data

Some cookies may collect personal data. For more information about how we handle personal data, please refer to our Privacy Policy.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Cookie Policy on this page and updating the “Last updated” date.

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at:

SmartPublic
Dublin, Ireland

10. More Information

For more information about cookies and how they work, you can visit: